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- Available to ship
- Pick up not available. Not sold in stores.
- Same day delivery not available
Summary
It's Your Foundation for Better Skin! IT Cosmetics Your Skin But Better Foundation is your lightweight, hydrating foundation with a natural radiant finish that gives you beautiful-looking skin even on the days you don't wear it.
- If deciding between two shades you think most closely match your skin tone, choose the lighter shade.
- Shake bottle well and apply 1-2 pumps to clean skin using your Heavenly Skin Skin-Smoothing Complexion Brush #704.
- For best results, start at the center of your face and blend outward.
Beauty Tip: Need fuller coverage for targeted areas of your face? Use Bye Bye Under Eye Full Coverage Anti-Aging Waterproof Concealer to instantly cover acne scars, dark under-eye circles and other skin imperfections.
This brand is excluded from most Ulta Beauty coupons.
Free gift with purchase
Free gift with purchase
Free 4 piece set with $50 It Cosmetics and It Brushes for Ulta purchase (valid thru 5/11/25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)