Pure Skin Moisturizer
$12
Fragrance free, creamy & gentle face moisturizer for sensitive skin








- 250 Beauty Squad Points + 15% off your first order
- 20% off second order, 25% off third
- Edit, pause, skip or cancel any time
on orders +
FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!
What is it: A rich facial moisturizer that effectively hydrates.
Why we love:
- Non-greasy, creamy formula effectively hydrates skin
- Enriched with skin-loving ingredients like Oat Milk, Niacinamide, and Ceramides
- Non-irritating formula great for all skin types (even sensitive skin)
- Wears well under makeup
- Non-comedogenic, fragrance-free, clean, cruelty free, vegan
Key Ingredients:
- Oat Milk: Nourishes and soothes skin?
- Niacinamide: Minimizes the look of pores, evens out skin tone, and delivers antioxidant benefits
- Allanoin: Soothes and moisturizes skin
- Hyaluronic Acid: Locks in moisture for a plump complexion
The perfect non-comedogenic, daily moisturizer for all skin types (even sensitive). This rich, nourishing fragrance-free moisturizer delivers lasting hydration that never feels greasy and wears flawlessly under makeup. The powerhouse ingredients like Oat Milk, Niacinamide, Hyaluronic Acid, and Ceramides work to soothe and replenish natural moisture for a healthy-looking complexion. Formulated without fragrance, non-comedogenic, cruelty-free, and vegan.
Great for: All skin types, even sensitive skin
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.
All e.l.f. products are cruelty free and vegan.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
SKU: 57531
Net. Wt. 2.64 oz. (75 g)
Ingredients
water (aqua), glycerin, cetearyl alcohol, caprylic/capric triglyceride, niacinamide, stearic acid, ceteth-20, trehalose, silica, avena sativa (oat) kernel flour, sodium hyaluronate, allantoin, tocopheryl acetate, chamomilla recutita (matricaria) flower water, ceramide np, ceramide ap, ceramide eop, phytosphingosine, cholesterol, sodium lauroyl lactylate, carbomer, xanthan gum, ethylhexylglycerin, phenoxyethanol, caprylyl glycol, tromethamine, steareth-2, potassium cetyl phosphate, disodium edta,Ingredients may change or vary from time to time. Please refer to the packaging for the product you receive for the list of ingredients in your particular product.
How to Apply Moisturizer:
- Use 1 - 2 pumps and gently massage creamy moisturizer in circular upward motions.
- Allow to fully absorb into skin.
- Use morning and night.
Pure Skin Moisturizer
$12
Fragrance free, creamy & gentle face moisturizer for sensitive skin
- 250 Beauty Squad Points + 15% off your first order
- 20% off second order, 25% off third
- Edit, pause, skip or cancel any time
1
FREE SHIP & 2 MINIS WITH $35+, BONUS GIFT WITH $50+!
100% Vegan & Cruelty Free
e.l.f. SKIN is e.l.f. clean, vegan and cruelty free—always.
You May Love
Average Customer Ratings (983)
Rating Snapshot
Most helpful favorable review
3 years ago
moisturizedinmylane
Just what I was looking for!
For so long I was searching for an affordable moisturizer that would work well with my extremely dry and sensitive skin. This is the one!! It leaves my skin so soft, smooth, and hydrated as well as neutralizing any redness. I also appreciate it being fragrance-free because it doesn't have any more ingredients than necessary. Amazing product and would absolutely love this in an SPF format!
58 of 61 people found this helpful
Most helpful critical review
3 years ago
Andrew H
Elf’s Holy Hydration Cream is superior
This moisturizer has a lot of promising ingredients (I personally love oats in my skincare). The formula is non-irritating and you get a decent amount of product for what you pay. Nonetheless, it pills quite a bit and it doesn’t rub in nicely. Maybe if they put some silicones in here, it wouldn’t be so streaky! Furthermore, it didn’t really hydrate my face. My skin almost felt tight after using it. The Pure Skin cleanser is really gentle and lovely, however, so if you’re going to buy something from this line, I would recommend that product!
40 of 52 people found this helpful
1 - 8 of 983 Results
NancyintheHollow
Location
Westchester County, NY
Reviews
49
Votes
24
6 days ago
Rich but light
Wonderful weight and texture. It feels great on the skin. Love the ingredient list.
Quality of Product
Value of Product
Helpful?
Dita2
Location
Slough
Reviews
1
Votes
0
Fashion Style
Casual
Age
25 to 34
Makeup Expertise
Intermediate
Eye Color
Blue
Skin Tone
Light
Skin Type
Dry
8 days ago
Rich moisturizing
It is rich moisturizing but light on skin cream. So hydratating, leaves nice feeling on skin. Definitely will buy next one.
Pros - Beauty
High Quality, Easy to Apply, Lightweight, Long Lasting, Great Value, Effective
Best Uses - Beauty
Special Occasion, Dry Skin, On-the-go, Daily Use, Normal Skin, Sensitive Skin
Quality of Product
Value of Product
Helpful?
makeupcraze
Reviews
1
Votes
0
9 days ago
Pretty good but…
Is a decent moisturizer however the smell is almost unbearable it’s so bad
Helpful?
NewUser9
Reviews
1
Votes
0
14 days ago
The smell has put me off
I was really looking forward to this moisturizer, but the smell, although it does fade, was so awful that I won’t be using it again. Very disappointing.
Helpful?
j4nn
Reviews
1
Votes
0
15 days ago
Perfect for combo skin!
I’ve been using this for a month now and I am obsessed with it! So hydrating but it doesn’t make my skin oily. Lays beautifully under makeup.
Helpful?
VivianaJM
Location
New Caney
Reviews
1
Votes
0
Age
25 to 34
Makeup Expertise
Beginner
Skin Type
Combination
1 month ago
Wow!
I didn’t expect this Moisturizer to be so amazing! I notice instant relief from my dry skin. It keeps my skin so hydrated, I use it before bedtime and it last all day. Usually I need to reapply but this moisturizer gets the job done!
Pros - Beauty
Easy to Apply, Lightweight, Long Lasting, Good Pigmentation, Effective
Best Uses - Beauty
Dry Skin, Daily Use
Quality of Product
Value of Product
Helpful?
cjc1
Location
Canada
Reviews
1
Votes
0
Fashion Style
Contemporary
Age
55 to 64
Makeup Expertise
Intermediate
Eye Color
Blue
Skin Tone
Light
Skin Type
Combination
1 month ago
Great for sensitive skin.
I’ve been using e.l.f Pure skin cleanser and moisturizer for awhile now. I like both and so does my sensitive skin. No break outs or dryness.
Pros - Beauty
Effective
Best Uses - Beauty
Daily Use
Quality of Product
Value of Product
Helpful?
DiscoBallGlow
Location
Toronto, ON
Reviews
1
Votes
0
Age
25 to 34
Eye Color
Blue
Skin Tone
Light
Skin Type
Combination
1 month ago
Good if you hold your breath
I bought this at Christmas time when it was on sale for like $7, and I like it a lot, doesn’t break me out and is lightweight. Feels like a much pricier product. BUT the smell is not it… almost give me vomit vibes? Now I understand why so many moisturizers are scented.
Pros - Beauty
Great Value
Best Uses - Beauty
Oily Skin, Daily Use, Sensitive Skin
Quality of Product
Value of Product
Helpful?
1 - 8 of 983 Results
1 - 7 of 7 Results
TSKa
·5 months ago
You have ceramides and cholesterol in this for the skin barrier. Could you add flax seed oil (Alpha Linolenic Acid / ALA) to this to make it a complete skin barrier support? this would be a layer to seal or lock in your Bouncy Serum
the elf team
·3 months ago
Thank you for your suggestion, which we will note for our product team.
Helpful?
tifosi1234
·10 months ago
Is this good for under a full face of makeup?
the elf team
·10 months ago
Yes, you may use this as your first step prior to application of your full face of makeup. We also always recommend using a primer.
Helpful?
NanDan
·1 year ago
Is the container made of opaque, white plastic, or is it simply clear?
the elf team
·1 year ago
The container is white plastic, not clear.
Helpful?
Meeks
·2 years ago
Is this moisturizer safe around the eyes, to use as an eye cream?
RileeS
·2 years ago
Is the Pure Skin line safe to use while pregnant and/or breastfeeding?
the elf team
·2 years ago
The Pure Skin line is fragrance free and suitable for sensitive skin. For individual questions, please contact your physician.
Helpful?
CJ2022
·3 years ago
What percentage of niacinamide is in this formulation?
the elf team
·3 years ago
We consider this a trade secret. The exact amount of ingredient in our products are chosen to be effective, safe and a great value. We love to hear feedback on how to continue to make our products even better.
Helpful?
puff
·3 years ago
is this oil free?
the elf team
·3 years ago
This is a non-greasy formula that is formulated without fragrance, non-comedogenic, cruelty-free, and vegan. For a full list of ingredients, please click on the ingredients tab.
Helpful?
1 - 7 of 7 Results