Hydrate + Soften
Custom Conditioner
A nourishing conditioner personalized to your unique hair goals, Prose Custom Conditioner softens, smooths, and hydrates all hair types and textures, including fine, curly, and colored. It provides up to 3x stronger hair with less breakage after just one use,* restoring your strands without ever weighing them down.
Color-safe | Keratin-safe | Anti-brass (purple) option
*Instrumental test of Prose Shampoo and Conditioner vs. non-conditioning shampoo
8.5 fl oz
Love your first order (or it’s on us)

A personalized conditioner,
made to order just for you
Every conditioner we formulate is personalized to 80+ factors from your in-depth consultation. Analyzing everything from your hair type to your zip code, we’ll create a formula tailored to your one-of-a-kind needs. Below are just a few examples from the millions of possibilities.
Get your formula
Conditioner tip #814
Detangling prior to conditioning is a great way to help remove any hard-to-get tangles. Plus, it allows for the most even distribution and helps you avoid overuse of product.

A conditioner with naturally powerful + proven-effective ingredients
Every ingredient in your Custom Conditioner is rigorously researched, backed by science, and precisely selected to target your unique hair goals and concerns. We responsibly source only the clean ingredients you need — nothing more, nothing less.
Cruelty-free
PETA Approved
Alcohol-free
Sulfate-free
Paraben-free
Mineral oil-free
Phthalate-free
GMO-free
Available fragrance-free
Silicone-free options
Vegan options
Personalization Works Better™
Take our consultation
We’ll analyze 80+ factors—from what you eat to where you live—to understand the unique needs of your hair.
Your formulas are made to order
Our AI-powered algorithm personalizes your products + routine, carefully selecting from 185+ clean ingredients to meet your goals.
as you change, so does your prose
We’ll address any new concerns, adjust your formulas with the seasons, and learn from your feedback for an always-custom fit.
Frequently asked questions
Can I use my conditioner as a leave-in product?
Prose conditioner should typically be left on for 3-5 minutes as that's all it takes to hydrate, detangle, and soften your strands. Our conditioner is not a leave-in product, and should be fully rinsed off after use.
Can this be used as a cleansing conditioner?
Prose shampoo and conditioner are formulated as complementary products. Our conditioner focuses on hydrating the lengths (and so much more), but is not a cleansing product. For gentle cleansing and detoxifying, we recommend using Prose shampoo as needed.
Is Prose conditioner color-safe?
Yes—if you indicate that you have color-treated hair during the consultation, all of your formulas will be color-safe. For anti-brass selections, formulas will neutralize warm tones in light hair.
I use a bit more conditioner than shampoo. Do you offer larger bottle sizes?
At the moment, our shampoo and conditioner are only available in 8.5 oz bottles. Each bottle lasts approximately 6-8 weeks, which allows you to enjoy your active ingredients at peak freshness. We offer free shipping (US only) on all products, so feel free to order your next bottle of conditioner even if your shampoo has yet to run out.
Can Prose Custom Conditioner treat medical conditions like hair loss or dandruff?
Prose is not intended to treat medical conditions. Our formulas are a 100% drug-free alternative to prescription products and OTC (over-the-counter) medicines. Instead, we use only the highest quality, naturally powerful and proven-effective ingredients to enhance shine, volume, hair health, and so much more.