Ursa Major Brighten Up Vitamin C Serum bottle and box. This brighten serum features edelweiss and rose hip, formulated to provide brightening benefits for the skin.

Brighten Up Vitamin C Serum

4.4
Rated 4.4 out of 5 stars
4.4 Stars (1,583 Reviews)
This (new & improved!) brightening serum contains two stable forms of Vitamin C to help even skin tone, lighten the look of dark spots, and provide instant hydration—all in a silky, featherweight formula.
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Super Soother Skincare Bundle

4.5
Rated 4.5 out of 5 stars
4.5 Stars (7,580 Reviews)

Why It's Special

Lightens & brightens

If you’ve soaked up a little too much sun over the years, it might be time for a vitamin C brightening serum. Ours includes concentrated forms of Vitamin C, along with other powerhouse natural actives that brighten dull-looking skin and lighten stubborn dark spots.

Balances tone & texture

Active ingredients like Aspen Bark (a natural source of BHA) add a conditioning and gently renewing effect, while Aloe and Rose soothe skin and reduce redness. You’ll start to notice smooth, even, and all-around radiant skin.

Effective to the last drop

Not all Vitamin C serums are created equal. In fact, most lose their potency by the time they get to your shelf. Ours features highly stable forms of Vitamin C, to ensure peak freshness and potency over time.


A step you’ll never skip

Its silky, featherweight texture (and heavenly scent) makes it easy to work into your routine. Add it as a hydrating layer under SPF in the morning, beneath your heavier moisturizer at night, or both. Whatever works best for your skin.

Refreshingly Different

Nothing to hide here. Just naturally awesome ingredients that help you achieve your healthiest, happiest skin.

Potent formula

Lightens dark spots

Evens skin tone

Clean ingredients

Certified Plastic Negative

Vegan & cruelty-free

“Instant hydration, relief from inflammation, and a radiant complexion.”

Byrdie

Pure, Powerful Ingredients

Formulated without petrochemicals, sulfates, parabens, synthetic fragrances, or other suspect chemicals.

  • Tetrahexyldecyl Ascorbate & Ascorbyl Glucoside

    Stable forms of Vitamin C that help skin look brighter, firmer, and more even-toned

  • Edelweiss

    A stem cell complex with robust antioxidant properties to help combat the signs of aging

  • Rose Hip

    High in Vitamin C; hydrates skin and minimizes the appearance of dark spots, scars and fine lines

  • Aspen Bark

    Natural source of salicylic acid (beta hydroxy acid); gently exfoliates and soothes skin

  • Aloe

    Soothes and hydrates

  • Rose

    Reduces the appearance of redness

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    • Brighten Up Vitamin C Serum Reviews

    FYI, we improved this product’s actives, scent, and texture as of 11/23/2024

    4.4
    Rated 4.4 out of 5 stars
    Based on 1,583 reviews
    Write a Review (Opens in a new window)
    1,583 reviews
    • Cindy J C.
      Verified Buyer
      I recommend this product
      AGE RANGE 50's+
      SKIN TYPE Dry
      SKIN CONCERN Dryness
      Rated 5 out of 5 stars
      5/3/25
      Really works!

      I have seen a difference in the dark “sun spots “ on my face. They are getting lighter and the overall texture of my skin is smoother.

      Was this helpful?
    • Pamela B.
      Verified Buyer
      I recommend this product
      AGE RANGE 50's+
      SKIN TYPE Combo
      SKIN CONCERN Dryness
      Rated 5 out of 5 stars
      4/30/25
      Brighten it does!

      I use this every day under the moisturizer and it keeps my skin from becoming dull.

      Was this helpful?
    • Penny C.
      Verified Buyer
      I recommend this product
      AGE RANGE 50's+
      SKIN TYPE Sensitive
      SKIN CONCERN Uneven Texture
      Rated 5 out of 5 stars
      4/23/25
      Works

      I’m 62 yo , I have age spots on face, this serum fades the spots and makes my skin look vibrant, love the natural ingredients , love all Ursa Major products so far

      Was this helpful?
    • Leslie D.
      Verified Buyer
      I recommend this product
      AGE RANGE 50's+
      SKIN TYPE Sensitive
      SKIN CONCERN Dryness
      Rated 5 out of 5 stars
      4/22/25
      Good for Sensitive Skin and Works Well with Make-up

      I really like this product because my skin is sensitive, and I have had no adverse reaction. It is moisturizing and light and also works well with my make-up. I've used other serums that have thrown off the consistency of my make-up, so this was a great product for day.

      Was this helpful?
      Ursa Major Skincare
      4/23/25

      Hi Leslie! Thank you for this wonderful review. We're super happy our Vit C has become a seamless part of your daily routine! 🎉

    • Diana
      I recommend this product
      Rated 5 out of 5 stars
      4/22/25
      5 Stars

      Amazing amazing amazing! Skin feels so good and nurished!

      Was this helpful?
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